The International Academy of Clinical Trial Sciences (IACTS), based in Hong Kong, is a globally recognized institution dedicated to advancing clinical research education and fostering innovation in clinical trials. IACTS serves as a pivotal platform for researchers, clinicians, and industry professionals, promoting excellence in clinical trial sciences.
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The Chalange
As IACTS expanded its global footprint, the organization faced challenges in establishing a cohesive digital identity and streamlining its operational processes. The absence of a centralized digital platform hindered effective communication with stakeholders, while manual administrative tasks consumed valuable resources. IACTS sought a robust solution to enhance its online presence and optimize internal workflows.
What did
Softracker did
Softracker partnered with IACTS to deliver a comprehensive digital transformation, encompassing:
Website Development: Designed and developed a responsive, user-friendly website to showcase IACTS’s mission, programs, and events, enhancing its global outreach.Log in or sign up to view
Brand Identity Creation: Crafted a distinctive logo and branding materials that reflect IACTS’s commitment to excellence in clinical trial sciences.
CRM Implementation: Deployed a customized Customer Relationship Management (CRM) system to automate administrative tasks, manage member interactions, and streamline communication channels.
The Results
- Enhanced Online Visibility
- Operational Efficiency
- Improved Stakeholder Engagement
